Reader Survey Results

Before I jump into this post, I want to say thank you to everyone who participated in my survey! You have no idea how much your answers helped me in putting the final touches on this blog, and narrowing down my focus for the content I create. I loved all of the notes many of you left too, which just reminded me of how fantastic my readers are!

I asked a total of 15 questions, but rather than talking about all of the answers I received, I want to focus on a few key questions that gave me the most interesting results. And just for clarification, the survey itself was made before I switched my blog name to The Blogging Brew, so I’ll be subbing it in to make things simpler!

What blogging platform do you use?

Over the past few weeks, I’ve seen at least ten of my favorite bloggers make the switch from Blogger to WordPress, and if it wasn’t the trend last year, it definitely is now. These results were about the percentages I expected, which I’m actually happy to see because it means I can continue posting Blogger tutorials knowing I have an audience for them.

Where do you hear about new posts on The Blogging Brew from?

While I had a feeling Bloglovin’ and Pinterest would be up there, I didn’t expect direct URL’s to be such a popular choice. I had a lot of readers tell me that they usually visit my site on their own accord, which was crazy to hear! I’m not sure why I was so surprised though, because there are a good chunk of blogs that I do the same for. Twitter ended up at the bottom of this list, so I plan on putting more focus into promoting on that platform and connecting with my followers.

How long have you been reading The Blogging Brew for?

I started my blog less than a year ago, so I didn’t have much room to work with for this question, but that did allow me to be more specific in my answer choices. It looks like I have a diverse group of readers, as the results ended up fairly even across the board. I loved seeing that almost a quarter of my readers have stuck with me for such a large period of my blog’s journey! It’s also great to note that another quarter of my readers are relatively new, which will hopefully set me up for continuous growth.

Which types of topics do you enjoy reading?

These were probably the best results I received, because they reassured me in the path I’m heading on with this blog. Almost everyone selected “blog tutorials” or “blogging tips”, and a lot of the extra comments I received touched on those as well. I guess The Blogging Brew was a good choice! One thing I didn’t expect to see was the large percentage of readers who selected “personal posts”. I’ve always felt like I struggle to create that type of content, so I thought it would be towards the bottom, but it ended up second overall! Because of that, I’m making an effort to create more personal content and let my readers get to know me more outside of my typical blogging tutorials.

How old are you?

I’m not going to lie, for basically the entirety of my blogging career, I’ve felt like a child amidst a community of moms and soon-to-be moms. I normally don’t think twice about it, until I make a post about my first year college and see my favorite bloggers debuting posts about their toddler’s birthday. That said, I was kind of shocked to see that so many of my readers are in my age group! That just made me realize that I need to connect more with my followers through outlets other than the Facebook communities I’m in, because there are a ton of you out there who I just don’t know about yet!

Do you own a business?

This was kind of a wild card question thrown in out of pure curiosity. With my plans to start a business later this year, I was interested in seeing how much of my audience has delved into that field, and it looks like y’all are loving the entrepreneurial life! Over 30% of you already own a business, and over half said that you’re either interested in starting one or are in the process of making one. It makes me so happy knowing how many of you are tapping into the creative business world, and I can’t wait to join in!

Keep an eye out for a post next week on creating your own reader survey and getting the results you want!

  • http://www.sagetheblog.com/ Cassie Lee

    Reader surveys are so much fun, almost as fun as seeing the infographics that result!!!

    • http://www.seekingindividuality.com Jessica Slaughter

      They really are! I became so inspired by some of the infographics I found on Pinterest, it’s crazy how creative people get with them!

  • Holly

    I love how you’ve created this infographic, it’s so pretty! I’m thinking of slightly changing direction with some content in my blog so I’m thinking a survey might be beneficial – I’ll wait until I’ve read your post next week though!

    Holly | http://abranchofholly.blogspot.co.uk/

    • http://www.seekingindividuality.com Jessica Slaughter

      Thank you! And it seriously is! It really helped me solidify what I wanted to do and assured me this was the right direction. :)

  • http://www.thekardiablog.com Brittany Houchins

    I absolutely love your new site Jessica! :) I love the direction you’re headed and can’t wait to see more of what’s in store for you! Reader surveys are so fun, and I’ve also been surprised at how many college aged bloggers there are! It’s always good to know that there are others you can relate to :)

    • http://www.seekingindividuality.com Jessica Slaughter

      Thank you Brittany!! And it really is, I especially love meeting other bloggers on my own campus! It’s like a mini community that’s always there!

  • http://dandelionpie.com/ Bethany

    Awesome site Jessica, and I love the results of your survey! Surveys can be SO helpful, can’t they? Keep writing, you have a talent!

    • http://www.seekingindividuality.com Jessica Slaughter

      Thank you Bethany!! That seriously means a ton. :)

  • http://downtowndemure.com/ Liz @ Downtown Demure

    Brilliant idea to do a reader survey. May I ask how you administered the survey?

    • http://www.seekingindividuality.com Jessica Slaughter

      Thanks Liz! Last week I created a Google Form (super easy to use), and posted about it on my blog asking people to fill it out. Google combines all the results for you so all you have to do is write the questions!